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Building a D2C Community thru Effective Direct, Social Media Marketing

Build a D2C community thru effective direct, social media, influencer mktg.

Wednesday, February 21, 2024
12:00 PM - 1:00 PM (EST)
500 Seats Remaining

Event Details


This is a 2-part webinar. Register for each session, February 21 and March 6, separately.

Supadu discusses how to effectively grow and engage with your online community; from adding supplemental content; to using your author’s network and knowledge base including their social media presence; to metadata enrichment; or to simply adding bundles and incentives onto your website. Join Supadu for a lively discussion about building your D2C community.

Who Should Attend

This webinar is beneficial for editorial and marketing staff who are trying to better engage authors in promoting their work through social media, especially influencer marketing.


Sarah Arbuthnot, Chief Commercial & Operations Director, Supadu

Sarah heads up operations and the commercial team including  partnerships, business and customer development. With 20 years experience in digital, Sarah has worked with some of the world’s largest Publishers and best known retail and media brands.

Lily Vocking, Supadu